Outsource to Enjoy the Summer Months

by Melanie Rembrandt, www.rembrandtwrites.com on August 1, 2013

Hiring outside experts may be the key to boosting sales now.

Summer is flying by and August is here. With this in mind, what are you doing to make your life easier during these warmer months?

As a business owner, it’s easy to want to control every aspect of your business. But you can actually save time and accomplish more by outsourcing some of your activities.

For example, are you doing your own bookkeeping, transcription, data entry, accounting, SEO copywriting, or other, administrative activities?

These are all tasks you can outsource to professionals. And while you may think you don’t have the funds to do this, can you really afford not to?

If you are entering your receipts, balancing the budget, writing your Website copy, and doing other things like this, are you really spending adequate time focusing on growing sales and customers?

By handing activities over to others, you can focus on what you do best.

Hire a virtual assistant for your administrative tasks. Look for a certified bookkeeper or CPA to help you with your accounting. Find a professional SEO copywriter or content strategist to write your sales messaging, blogs and newsletters. You get the idea.

And if you’re not sure about this, write down exactly how much time you spend each day on different activities. You may be surprised to see how many hours you spend entering numbers into an accounting database, fixing a graphic on a Website page or writing your weekly blog.

If you spent this time on finding new customers and focusing on your core, business strengths, would your business be in a better place?

It’s definitely something to review. And note that it will take some time to find the right people to fit your specific needs and train them accordingly. But once this initial phase is out of the way, you’ll have more time to grow your business. And even more important… more time to spend with family and friends doing the things you like to do!

How do you use outsourcing to your advantage? Please share your thoughts below.

And if you need help with your content strategy, improving back links and your online reputation, please contact me here.

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