Tag Archives for " e-mail marketing "

Why Isn’t Your E-Mail Campaign Working?

You just spent a lot of time, effort and money creating an e-mail campaign. But when you sent it out, a ton of people unsubscribed, you received complaints and no one purchased your new product. It was a failure. But don’t despair! Use this opportunity to learn from your mistakes, and to create a more […]

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Are Reporters Reading Your E-Mails?

  It’s 8:30 a.m. and you’ve spent the morning crafting the perfect e-mail to announce your brand new clothing line for dogs.   You click “send” and wait for a response from the business editor at The New York Times. Now, it’s noon and still no response from the editor. You call and get voice […]

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