Tips to Avoid Website, SEO and Other Communication Service Rip-Offs I get it. You have a lot going on. But you need fresh new content on your website, newsletters, emails, social media, etc. so, you may fall victim to those exciting marketing messages you receive on a daily basis (I know. I receive them, too!). […]
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The secret to turning those ideas into actual content… You have so many ideas to move your business forward, and you’re just waiting for that little bit of extra time to write your book. But you have customers, employees, family members, and friends to attend to right now, and all of those fantastic thoughts will […]
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It’s time to enjoy a competitive edge you can’t get any other way! Are you using the power of PR, or public relations, to boost sales, awareness and credibility right now? I ask, because when you appear in the media, influential people and publications talk about you and your products and services. It’s not advertising. […]
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Is Your Artificial Intelligence (AI) Content Missing The Human Touch? AI can create content for your business or practice quickly and easily. But be careful! It lacks emotional intelligence, or EI. Emotional Intelligence is all about being aware of emotions and using them in problem solving and daily tasks. (See Psychology Today.) AI draws information […]
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It’s December. Did this month sneak up on you with regards to your marketing activities? If not, and you are completely prepared to make oodles of money, you can stop reading this and go enjoy a hot chocolate or something “holidayish.” Now, for the rest of us busy entrepreneurs who have a million things going on […]
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Halloween scares are over, but there is one thing that really frightens you… talking to the media! Well, it’s time to conquer your PR FEAR: F: Focus! Before you speak to any reporters, take some time to focus on what you want to accomplish from the interview. Write down all of the benefits your news […]
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