Did the Penguin give you happy feet or the cold shoulder?
Did you notice that your site rankings went up or down right around April 24th? That’s because Google changed things again with their penguin update. They are really cracking down on sites built solely for search engine optimization (SEO) purposes. But there is no need to worry. If you follow a few simple rules that […]
Spring Into SEO and PR Action!
Spring is here, and it’s time to take action before the slow days of summer arrive (when you’d rather be outside than behind your desk). With this in mind, what actions are you going to take right away to make things happen with your PR and search engine optimization (SEO) activities? Here are 3 ideas […]
How to Have a Happiness Problem
Your phone rings off the hook. Your Inbox is flooded with requests. Your schedule is packed. When you can’t take on any more clients and you can set whatever fees you want because you are booked solid with work, this is called a “happiness problem.” And while it can be wonderful to have all this […]
The Top 5 Reasons You Should Not Write a Blog
As a small business owner, you’ve heard all about the benefits of having a blog for search engine optimization (SEO) and getting noticed online. But just because everyone else has a blog doesn’t necessarily mean you should write one too. Here are: The Top 5 Reasons You Should Not Write a Blog. 1. You are […]
Do You Have These 3 Signs of SEO Copywriting Burn Out?
Are you writing Website landing pages, e-mails, search engine optimization (SEO) tags, blogs, social media entries, and more on a daily basis? If so, you may be experiencing one or more of the following symptoms: Difficulty turning on the computer to start writing. Endlessly staring at a blank page waiting for inspiration to hit you. […]
Another Google Update – What should you do with your SEO?
You just finished updating your search engine optimization (SEO) with Google’s Panda update, and now you hear that Google is making another update. What do you do? Well, don’t stress out. You have no control over what Google does. But there is one thing you can do to ensure you maintain your top SEO rankings, […]
10 Top Tweets for Your Customers
If you are actively involved in your social media activities as I mentioned in previous posts, then you may have trouble coming up with new and exciting tweets to share with your customers on a daily basis. However, there is a simple fix for this. Remember, social media is about being social and interaction. When […]
3 Steps to Get a Big Story in the Media
As a small business owner, you may think it’s impossible to get a big, feature story about your company in one of your favorite publications, especially if you don’t have the money to hire a publicist. And while a publicist has the skills to build buzz and cultivate relationships with the media, it is possible […]
Stolen SEO Content – Opportunity or Major Problem?
“Help! Someone is stealing my SEO content and posting it on their site. What can I do?” I’ve heard this a lot lately, and it may be something you are worried about too. They say imitation is one of the best forms of flattery. But you spent time, money and effort crafting the right, search […]
How to Avoid Being Overwhelmed by SEO
If you are a copywriter or small business owner researching SEO (search engine optimization) keywords for your business, it can be overwhelming. You’ll find tons of words via the search engines, Google Analytics, social media efforts, and more. With this in mind, here are: 3 Questions to Ask to Avoid SEO Keyword Stress! 1. What […]