Don’t Forget the “Relations” in “Public Relations” (or PR)! When you appear in the media that your target market pays attention to, you receive third-party credibility you can’t get in any other way. This is because it’s not advertising or a paid placement; it’s what public relations, or PR, is all about. You may already […]
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The secret to turning those ideas into actual content… You have so many ideas to move your business forward, and you’re just waiting for that little bit of extra time to write your book. But you have customers, employees, family members, and friends to attend to right now, and all of those fantastic thoughts will […]
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