Category Archives for "Content Marketing Strategy"

SEO Is Not About Keywords

Are You Following These 6 SEO Guidelines for Search Engine Optimization Success? If you think SEO, or search engine optimization, is just a buzz word and a matter of adding keywords to your site to increase traffic, you are wrong. Search engine optimization is a big part of your overall, content-strategy program tied directly to […]

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What is SEO?

Hint – It’s not just about adding search engine optimization keywords to your Website SEO, or search engine optimization, is a big mystery to many people. While many of us in the media and communications business have no trouble understanding it, it can be misunderstood by entrepreneurs and business people worldwide. If you fall into […]

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Why SEO Content is Important, Really

Content management and good copy skyrocket rankings I know you love the big graphics, videos and short descriptions on your Website. “That’s what the competition is doing, and our customers love it.” “People only want to read short headlines and move on.” But, are you sure about that? It may be time to check your […]

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What is Content Marketing?

Does your business need content marketing? There is a lot of buzz out there about “content marketing” and how it can make your business successful. But what is content marketing, anyway? It’s just a fancy name for using content to market to customers. And as I’ve said many times before, by providing value to your […]

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