Category Archives for "Content Marketing Strategy"

Small Business Public Relations is Not So Small

Think Big for Bigger Results. If you are an entrepreneur, you may be looking for “small business public relations.” But the truth is, public relations strategies and tactics are the same for large corporations as they are for small business owners. You both have specific business goals, targeted media members to pursue and the need […]

Continue reading...

Blogging Does Not Need to Be A Pain!

Remove the stress and take advantage of this content strategy You know you need a blog. Your competitors have one, and you know it’s a great way to provide insights and valuable information to your target market. You actually wrote a few blog entries… several months ago. And then, well, other priorities just came up. […]

Continue reading...

Are You Using This 4-Letter Word?!

Use this word as a crutch, and your public relations, SEO content strategy and marketing efforts can suffer!   It’s that time of year when the leaves are changing, and the smell of the new season is in the air. There’s also a host of frightful decorations and haunted houses popping up – not to […]

Continue reading...

Do You Send Out SEO Press Releases?

Tips to boost online awareness fast without spending a fortune Yes, Google just announced that links in your press releases should be marked as “no follow” in order to avoid negative rankings by the search engine. However, that doesn’t mean you should stop announcing valuable news and information online. Google and the other search engines […]

Continue reading...