How to Build Buzz with Small Business Public Relations and Content Strategy

Boost sales and online awareness fast and cost-effectively. Recently, I was fortunate enough to be interviewed on “Black Hollywood Live’s Phenomenal Women.” I had a great time during the interview, and the host and I discussed “How to Build Buzz.” With this in mind, I thought I’d share some tips with you on how you […]

3 Tips to Write Valuable Content… Fast!

Give Your Audience Content They Will Want to Share With Others If you want to stay current and provide valuable information to a hungry audience, you need to write a lot of good content. This can be difficult… especially when you have other, core responsibilities as an entrepreneur. With this in mind, here are… 3 […]

How to Improve Your Content for the Search Engines… Fast

3 No-Cost Ways to Get Noticed Online Improve your content to boost online awareness. As an entrepreneur, you know you need to build online awareness and get high rankings on the search engines. And, of course, there are hundreds of services out there ready to help you… from very expensive, full-services to consultants to do-it-yourself […]

What Do You Really Need to Boost Sales Now?

It’s Time to Provide Valuable Content. Spring is almost here – even if it doesn’t feel like it just yet. Soon, the flowers will bloom, and the days will get longer and warmer. But it’s also tax time, and that means you get a big reminder about how your business did last year. Did you […]

Are You Getting A Great ROI From Your Content?

Boost sales, awareness and credibility with the right copy. It’s February, and hearts and flowers are everywhere. With this in mind… Do you “love” the ROI you’re getting from your content? If not, there are three simple things you can do right now to get better results from all of your marketing copy: 1. Shorten […]

How Much Should You Pay For Content?

3 Quick Tips to Find the Right Writer How much should you pay for someone to write your content? Many business owners ask me this question, and there are three, main things you should consider to find the right writer. 1. Specify Your Goals. What are your overall goals for this content? Do you want […]

3 Quick Content Tips to Boost 2014 Sales

Want to start 2014 with some great content for your customers? It’s the start of a New Year, and that means potential customers are looking for new content and information to help them reach new goals. What kind of content are you providing? By offering valuable information your target, audience members can actually use, you’ll […]

Blogging Does Not Need to Be A Pain!

Remove the stress and take advantage of this content strategy You know you need a blog. Your competitors have one, and you know it’s a great way to provide insights and valuable information to your target market. You actually wrote a few blog entries… several months ago. And then, well, other priorities just came up. […]

Are You Using This 4-Letter Word?!

Use this word as a crutch, and your public relations, SEO content strategy and marketing efforts can suffer!   It’s that time of year when the leaves are changing, and the smell of the new season is in the air. There’s also a host of frightful decorations and haunted houses popping up – not to […]

Are You Guilty of These 3 Website Sins?

Use Them and Lose Sales! You are busy and do almost everything at your business. I get it. You work a lot of hours and still try to find some time to stay in shape and see your family and friends a little more. And with all of this activity, I’m sure you posted an […]