Why Do You Need An SEO Copywriter?

Search engine optimization (SEO) is much for than adding a few keywords to your site. SEO is a strategic process of researching competitive data, finding the right words to work with your organization’s messaging and providing valuable information.

Of course, you can research some SEO keywords through one of the many free tools like www.keyworddiscovery.com, www.wordtracker.com, or Google. But if you really want to see results from your SEO activities, hire a copywriter who specializes in:

  • Finding strategic keywords.
    Discovering the right words to use is a process of studying competitors, target audiences and specific niches. Your SEO copywriter can conduct the time-consuming and appropriate research so you can concentrate on core business activities.
  • Writing valuable content.
    Your keywords are not going to do any good unless they appear in appropriate copy on your site. A good SEO copywriter writes valuable content that attracts customers while inserting the right words in the right places for the search engines.
  • Adding the right codes.
    In addition to finding strategic keywords and writing valuable content, a skilled SEO copywriter knows how to create “tags” for the backend of your site. These tags appear in the coding of your site. They allow you to add important keywords and control the descriptions that search engines post for your site.
  • Testing results.
    If your keywords aren’t working, a good SEO copywriter knows how to test various words to see what works best. Since the Web is constantly changing, he or she can track your keywords and makes the necessary updates on a regular basis.

Search engine optimization is a cost-effective way to bring new customers to your site and boost sales. But using keywords is an art that takes experience, skill and time.

If you want results that will actually make a different to your bottom line, it’s well worth the cost to turn these activities over to an SEO expert.

Have questions about your public relations and SEO copywriting efforts? Please let me know below or at www.rembrandtwrites.com. I’d love to hear from you! Thanks!

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Why Do You Need An SEO Copywriter? | pr news - August 3, 2009 Reply

[…] posted here: Why Do You Need An SEO Copywriter? Tags: coding, copywriter, copywriting, increase-sales, marketing, public relations pr news, […]

Peter - August 3, 2009 Reply

Interesting and informative. But will you write about this one more?

babafisa - August 3, 2009 Reply

Splendid article . Will definitely copy it to my blog.Thanks.

Why Do You Need An SEO Copywriter? - August 3, 2009 Reply

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hotspot shield lauch - August 4, 2009 Reply

All I can say is WOW!! You have stunned me with the amount a valuable reading here

Clemento - August 6, 2009 Reply

I really like your blog and i respect your work. I’ll be a frequent visitor.

Peter - August 8, 2009 Reply

Thank you! You often write very interesting articles. You improved my mood.

Rab - August 10, 2009 Reply

How about another addition? An SEO copywriter can also write! Sounds simple but the amount of web designers or small companies that create their own copy which a/ doesn’t make sense and b/ isn’t SEO-friendly is worrying!

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