What is Search Engine Optimization? How do you use it for a competitive edge? If search engine optimization (SEO) is not part of your content marketing strategy, why not? When your content is optimized correctly, it will appear in the rankings when potential customers search for your products and services online. If it’s not optimized, […]
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Are you making this one big, search engine optimization mistake? By Melanie Rembrandt Does this sound familiar when it comes to your SEO, or search engine optimization, efforts? You added a bunch of keywords to your site but haven’t seen an increase in site rankings. You paid a big, SEO company to help you, but […]
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Spring is here, and it’s time for new beginnings. With this in mind, how old is the content on your Website? Now, is the perfect time to give your Website a fresh, new look and do some spring-cleaning. But don’t worry! It doesn’t need to take a lot of time or money, Here are… 3 […]
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What is small business public relations? If you are a new entrepreneur, you’ve probably heard of using press releases and publicity to help boost awareness for your products and services. However, you may not know exactly what public relations is and what it can do for your business. Small business public relations is really just […]
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Save Money and Get Better Results with your PR Efforts If you look on the Internet, you will see some horrible press releases. And the businesses that distributed them probably thought they would be inundated with media and sales inquiries as soon as the press releases went live. Has this happened to you? If so, […]
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Do You have the Right SEO Copy in Place? When new people visit your Website, what’s the first thing they see and click on? If you don’t know, it’s time to find out. Check your Google Analytics and see what is going on. This is important. Why? While you may think you have a great […]
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