Time to refresh your PR activities and take action Woo Hoo! It’s the first day of spring and a time for fresh beginnings – for you and your business. Why not start this season by renewing your relationships with the media and telling targeted producers, editors and journalists about your company’s latest news? But, what’s […]
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What are you doing to boost your credibility and sales? Are people saying bad things about your small business online? Do negative comments appear at the top of the search engines when you do a search for your business name? Well, instead of sitting back and watching your sales and credibility decline, take action! Small […]
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What is small business public relations? If you are a new entrepreneur, you’ve probably heard of using press releases and publicity to help boost awareness for your products and services. However, you may not know exactly what public relations is and what it can do for your business. Small business public relations is really just […]
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If you are an entrepreneur or just trying to get some publicity for a new business and haven’t had any luck with reporters, you may want to stop and review your process. There are three, key things to do before pitching a media member. Conduct research. Are you just sending a press release or a […]
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While many new entrepreneurs still think “PR” means “press release” instead of “public relations,” or that public relations is all about sending out press releases, this is only a small part of the big picture. Today, public relations represents getting your message out to the right people at the right time in the right format… […]
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Spring is here, and it’s time to take action before the slow days of summer arrive (when you’d rather be outside than behind your desk). With this in mind, what actions are you going to take right away to make things happen with your PR and search engine optimization (SEO) activities? Here are 3 ideas […]
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