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Take Advantage of Content Management – Even Without a Budget If you are a business owner, you know the importance of content marketing and SEO, or search engine optimization. It helps you: Provide value to customers and the search engines. Stand out from the competition. Build customer word-of-mouth. Boost credibility and sales and more! Who […]
Continue reading...SEO Is Not About Keywords
Are You Following These 6 SEO Guidelines for Search Engine Optimization Success? If you think SEO, or search engine optimization, is just a buzz word and a matter of adding keywords to your site to increase traffic, you are wrong. Search engine optimization is a big part of your overall, content-strategy program tied directly to […]
Continue reading...What is SEO?
Hint – It’s not just about adding search engine optimization keywords to your Website SEO, or search engine optimization, is a big mystery to many people. While many of us in the media and communications business have no trouble understanding it, it can be misunderstood by entrepreneurs and business people worldwide. If you fall into […]
Continue reading...Beware What You Post and Publish!
SEO content, business procedures and PR stories are protected! Earlier this week, I attended a seminar by an FBI Search and Recovery Diver. He showed us all of his high tech equipment and talked about how he searches for missing people, evidence, and other items underwater. And while it was cool to try on his […]
Continue reading...Are You A Trained, SEO Copywriter?
If not, please stop writing your company’s content! By Melanie Rembrandt If you are writing your own copy for all of your marketing needs, but you are not a trained, SEO (search engine optimization) copywriter, stop! You may think you are saving time and money, but you are actually losing out on dramatically increased sales […]
Continue reading...What is Content Marketing?
Does your business need content marketing? There is a lot of buzz out there about “content marketing” and how it can make your business successful. But what is content marketing, anyway? It’s just a fancy name for using content to market to customers. And as I’ve said many times before, by providing value to your […]
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