Small Business Public Relations – Why Do You Need It?
Small Business Public Relations ““ What Is It? When many entrepreneurs think of public relations (PR), they think about sending out a press release. But PR is so much more: It entails all of the communications you have with the media, customers, employees, partners, etc. Why Do You Need It? By communicating with your customers […]
Continue reading...Do You Pass this Web Checklist?
You have your new Website up and running, and are ready to start bringing in sales. Perhaps, you spent hours writing the copy yourself? Or maybe you hired a big, Web company to design a site with all the bells and whistles? Either way, you are not finished:. unless, you did this one, key step: […]
Continue reading...Why Isn’t Your Site Optimized?
Is your site optimized for the search engines? If not, does one of these statements sound familiar? I don’t need SEO. It’s too expensive. I was ripped off by SEO in the past. Well, here’s the cold hard truth about SEO: You need search engine optimization to compete. What happens right now when potential customers […]
Continue reading...Do You Have a “We” Site?
Welcome to our site. We are the leader in widgets. Our widgets are the best. We use innovative technology. You should buy our widgets because blah, blah, blah. Yes, this is terrible copy for your site. But look at all the businesses out there that use this kind of language. And while you may not […]
Continue reading...Resolution, Shmezolution! How to Reach 2011 Biz Goals
Woo Hoo! It’s the New Year. Did you make a resolution to lose weight, stop smoking, or get in better shape this year? Maybe you want to start your own business? Well, as most of you know, it can be very difficult to keep a resolution. I always like to think of resolutions as long-term […]
Continue reading...Opportunity is Knocking. Answer the Door!
So I just got off of a publicized teleseminar with one of the top gurus in the information marketing industry. But get this: there were only three people on the call! I couldn’t believe it! Here I had access to free information and answers that could make me money: so I asked question after question […]
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