How to Create a Pitch the Media Wants to Hear
Stop sending hundreds of pitches to a massive list of media members. If you are new to the world of public relations, you may think that sending out a press release to the masses will help you get the media coverage you are looking for. Well, many businesses and organizations do this, and that’s one […]
Continue reading...What Do You Really Need to Boost Sales Now?
It’s Time to Provide Valuable Content. Spring is almost here – even if it doesn’t feel like it just yet. Soon, the flowers will bloom, and the days will get longer and warmer. But it’s also tax time, and that means you get a big reminder about how your business did last year. Did you […]
Continue reading...What’s Wrong with Your Press Release Quote?
We know you’re “excited” about it… Don’t use that! You’ve all seen this before… “We are so excited to be working with…” “We are thrilled to have…” Guess what? I have a little secret for you – we already know you are excited and thrilled with the news. Otherwise, you wouldn’t be distributing a press […]
Continue reading...6 Steps to Get the Most Out of Your Publicist
Tips for a PR relationship that works If you just hired a publicist to handle your media-relations efforts, you may be a little nervous about the expense and getting the press exposure you desire. However, you made the right move. Now that you have a professional handling your PR, you can focus on core, business […]
Continue reading...5 Tips to Make this the Best November Ever for Your Business!
P.S. Without costing you a dime! November is here, and the end-of-the-year is right around the corner. Are you happy with your 2013 so far? Did you accomplish goals? If not, there is no time like the present to change things around. Here are… 5 Tips to Make This the Best November Ever For Your […]
Continue reading...Are You Using This 4-Letter Word?!
Use this word as a crutch, and your public relations, SEO content strategy and marketing efforts can suffer! It’s that time of year when the leaves are changing, and the smell of the new season is in the air. There’s also a host of frightful decorations and haunted houses popping up – not to […]
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