Happy St. Patrick’s Day! Do you have the “Luck ‘O the Irish” when it comes to media clippings and publicity? If not, try these quick tips to get your business mentioned in the press: 1. Review unique benefits. What do you offer that no other business does? Turn this benefit into a unique story idea […]
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Did you spring forward with Daylight Savings Time on Sunday? I usually love the longer days, but I had to get up at 3:00 a.m. to catch a flight on Monday so it was pretty ugly…but I’m in much better shape today! Anyway, this time change can act as a reminder to jumpstart our lives. […]
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Need some inspiration with today’s tough times? Check out my exclusive, Pink Magazine Online interview with successful business owner, author of “Rich Woman,” and investor, Kim Kiyosaki at http://www.littlepinkbook.com/exclusive-interview-with-rich-womans-kim-kiyosaki-2/!
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Now is the time to put more emphasis on your public-relations activities. If you don’t, your competition will bury you alive. But what do you do if you don’t have a budget? No problem. Here are three ways to get some great publicity on a small budget: 1. Do It Yourself. You may be a […]
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Have you ever called a potential vendor to ask a question only to have your ear talked off and never really get an answer? Or have you ever left a voice message for someone with a great opportunity, and that person never calls you back? This is customer service 101, and it amazes me how […]
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When was the last time you reviewed the copy on your website? Did you update it recently? If not, you are probably losing out on sales and building relationships with new customers. Take a quick look at your site and ask yourself these questions: 1. Is the information stale? 2. Does it look like our […]
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