Category Archives for "PR"

3 Tips to Find a Good Publicist

Get the content and publicity results you really want! Recently, I talked to several entrepreneurs who were “ripped off” by large agencies. They were promised big results and ended up wasting time and money. Has this happened to you? If so, here are a few tips to help you find good, PR people who will […]

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Are you Providing Customers with Solutions?

Think about their needs when it comes to SEO content strategy and public relations Recently, I was interviewed on “Black Hollywood Live’s Phenomenal Women” program.  It was a lot of fun, and one of the key issues that came up is providing solutions to customers. With this in mind, what are you doing to provide […]

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The Top 3 Things NEVER to Say to a Reporter

Are you guilty of blurting out these mistakes? If you are a new entrepreneur, you may be looking forward to an upcoming interview with a local or national reporter. You’ve reviewed your notes and talking points and feel prepared. But just as a reminder don’t forget these… 3 Things Never to Say to a Reporter […]

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Speed = Sales and Success in PR and Marketing

How Fast Does Your Team Respond? How many of you are waiting for a response from a new client, partner, publicist, or someone else? In today’s busy, business world, it’s probably quite a few of you. Although we now have speedy tools like e-mail, social media, texting, and even the old standard of actually talking […]

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Are You Preparing for May Flowers Right Now?

Start Spring PR and Content Activities Now! If you have a big “To Do” list for your business and PR and marketing activities right now, it’s time to take action. Start big projects, reach out to new customers and review your goals. After all, the snow is thawing. Do you really want to be stuck […]

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How to Create a Pitch the Media Wants to Hear

Stop sending hundreds of pitches to a massive list of media members. If you are new to the world of public relations, you may think that sending out a press release to the masses will help you get the media coverage you are looking for. Well, many businesses and organizations do this, and that’s one […]

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What Do You Really Need to Boost Sales Now?

It’s Time to Provide Valuable Content. Spring is almost here – even if it doesn’t feel like it just yet. Soon, the flowers will bloom, and the days will get longer and warmer. But it’s also tax time, and that means you get a big reminder about how your business did last year. Did you […]

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What’s Wrong with Your Press Release Quote?

We know you’re “excited” about it… Don’t use that! You’ve all seen this before… “We are so excited to be working with…” “We are thrilled to have…” Guess what? I have a little secret for you – we already know you are excited and thrilled with the news. Otherwise, you wouldn’t be distributing a press […]

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6 Steps to Get the Most Out of Your Publicist

Tips for a PR relationship that works If you just hired a publicist to handle your media-relations efforts, you may be a little nervous about the expense and getting the press exposure you desire. However, you made the right move. Now that you have a professional handling your PR, you can focus on core, business […]

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