Cost-Effective Tips to Start The Season with Sales and Success! Spring is almost here, and it’s time for a fresh start with your content strategy and public relations (PR) activities. After all, these two elements can significantly catapult growth for your business cost-effectively so if they aren’t a priority right now, it’s time to move […]
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You know you need to send out a press release, but how much is it? If you’ve never done public relations or pursued any kind of publicity before, the first thing you probably think you need to do is send out a press release. That’s why a lot of new entrepreneurs ask me how much […]
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Do you get results from your publicity efforts? Last week, I received a call from a small business owner who hired a firm for their publicity activities and received little to no results. And another entrepreneur e-mailed me to tell me that his press release didn’t capture any media attention… so with this in mind, […]
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Do you use these basic PR activities for successful results? Social media, text messaging, blogs, podcasts, videos… the list of digital communication tools is constantly growing. It can be overwhelming to ensure you are taking advantage of all the possibilities available to bolster a positive image for your company. But, before you start using a […]
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PR Can Give You a Huge, Competitive Advantage! Many people think “PR” means press release, but it is much more than that. It relates to everything that goes on with public relations. This includes all of the communications you have with all of your internal and external customers. PR relates to sending the right message […]
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Here’s a handy list to improve relationships and sales all year long As seen in B2B News Network How do you improve PR firm results? If you are a CMO at a large, B2B organization (or simply oversee the marketing functions at your company), you are probably working with a public relations firm to help promote your business. This way, […]
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