How to Focus Your SEO Efforts
Overwhelmed with SEO Options? There are many choices available when it comes to search engine optimization, or SEO, and you probably have many questions: Should you do your own SEO or hire a firm? Is SEO worth it? Will you be able to get to the top of the search engines? With all of the […]
Continue reading...PR and SEO Move Fast, But Watch Out!
Today, the world of public relations (PR) and search engine optimization (SEO) runs at the speed of light. You need to write, optimize, send, and monitor press releases quickly to keep up with news and the competition. In addition, your site needs to have the right SEO keywords and coding in place to be noticed […]
Continue reading...Add Some Zing to your PR and SEO this Year!
On your mark, get set, go! The alarm clock buzzes. You do your morning ritual, and it’s time to get back to work… but hold on just a minute! Are you starting off where you left off in 2011, or do you have new and specific, public relations (PR) and search engine optimization (SEO) goals […]
Continue reading...What to Do If Your SEO Isn’t Working
If you put time, money and effort into your search engine optimization (SEO) efforts, and they are not working, it’s time to make some changes. When I was a small child, I was taught several lessons to cross a road safely, and these same tips apply to your SEO program: 3 Things to Do Right […]
Continue reading...Check Your Tech – How to Avoid Unnecessary SEO Surprises
It’s been months since you did extensive, search engine optimization (SEO) keyword research and added the appropriate tags to your site. Lately, you’ve been focusing on other things like landing pages, newsletters, case studies, and more. But as you scan the Web one day, you notice that your site is not showing up in the […]
Continue reading...What Do Your LinkedIn Invites Say?
“Melanie, I’d like to add you to my professional network on LinkedIn.” Of course you would. But who are you? How many of these invitations do you receive? Well, LinkedIn, http://www.linkedin.com/, is a great, social-media tool for networking, staying in touch with key contacts and more. But if you just send out random […]
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