3 Quick Tips To Save Thousands of Dollars and Hours of Aggravation… As Thanksgiving approaches, I’d like to thank you for reading and your support throughout the year. With this in mind, here are some public relations’ tips to help your business or practice grow! When your target audience members hear or see a story […]
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Your Secret Weapon To Cultivate Authority Is… You open your favorite newspaper, and your competition’s CEO is smiling back at you helping a local charity and showing lots of authority and credibility. The feature article includes positive testimonials from community members, a full history of the company’s experience and contact information to obtain more information. […]
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The real results may surprise you… Do you write your own copy to save resources, hire an inexpensive tech person to write your content, and/or put off writing new content until you have time? If your answers are positive, you are probably sending potential customers, investors, new hires, and other influencers to the competition as […]
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Don’t Miss Out On This Competitive Advantage! You get print newsletters in the mail on a regular basis and check the highlights. Sometimes, you contact the people mentioned to learn more or share the data with your friends and associates. Yes, you’ve seen them at work and you’re reading one right now! Print newsletters are […]
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The secret to public relations and business success… If you send emails to media members, distribute press releases and communicate with your target market on a regular basis… but get zero response, you may be forgetting something very important – the human aspect! While technology and AI have significantly advanced the speed of content creation, […]
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Don’t Forget the “Relations” in “Public Relations” (or PR)! When you appear in the media that your target market pays attention to, you receive third-party credibility you can’t get in any other way. This is because it’s not advertising or a paid placement; it’s what public relations, or PR, is all about. You may already […]
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