Discover PR and content strategy tips for your business.

Beware Of The “A” In “AI”!

Use AI in your content for the best results!

You may be losing potential customers and patients as you read this. If you use ChatGPT, Google Gemini, Microsoft Copilot, or one of the other AI tools out there to create content quickly for your marketing and sales strategies, there is something very important you may be missing… something that can send potential new customers […]

Get To Know SEO And Avoid Scams

What To Know About SEO! Avoid the scams and enjoy a competitive advantage… You hear a lot of buzz about SEO, or search engine optimization, so you sign up for a service to provide it for you… and leave it up to them. Unfortunately, many entrepreneurs have come to me with issues related to search […]

No April Fool – Irreputable Companies Are Waiting To Take Advantage Of You!

Are you paying these hidden publicity fees?

Tips to Avoid Website, SEO and Other Communication Service Rip-Offs I get it. You have a lot going on. But you need fresh new content on your website, newsletters, emails, social media, etc. so, you may fall victim to those exciting marketing messages you receive on a daily basis (I know. I receive them, too!). […]

Can’t Get You Out Of My Head… Or Can You?

The secret to turning those ideas into actual content… You have so many ideas to move your business forward, and you’re just waiting for that little bit of extra time to write your book. But you have customers, employees, family members, and friends to attend to right now, and all of those fantastic thoughts will […]

Do You Use Your PR Power?

It’s time to enjoy a competitive edge you can’t get any other way! Are you using the power of PR, or public relations, to boost sales, awareness and credibility right now? I ask, because when you appear in the media, influential people and publications talk about you and your products and services. It’s not advertising. […]

AI, EI, Oh!

Emotional intelligence is key to AI writing

Is Your Artificial Intelligence (AI) Content Missing The Human Touch? AI can create content for your business or practice quickly and easily. But be careful! It lacks emotional intelligence, or EI. Emotional Intelligence is all about being aware of emotions and using them in problem solving and daily tasks. (See Psychology Today.) AI draws information […]

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