So I just got off of a publicized teleseminar with one of the top gurus in the information marketing industry. But get this: there were only three people on the call! I couldn’t believe it! Here I had access to free information and answers that could make me...
PR and Content Strategy Insights
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3 Things You Can Do Right Now to Increase Sales
If you need to bring in new sales immediately and are overwhelmed with all of the Webinars, books, program, services, and other “opportunities” that come across your desk on a daily basis, stop for a moment and take a breath. Here are three tips to help...
Avoid PR and SEO Rip-Offs
It’s time for holiday fun, sales: and scams. “I got ripped off! Can you help?” I’ve heard this so many times: good business people spending a lot of money on big companies or agencies and seeing little results. As a business owner who started...
The Ultimate Stress Reducer
Woo Hoo! The holidays are here: time to have fun with family and friends and get some R and R. But usually, the holidays also bring stress: especially if you’re an entrepreneur. At work, maybe you: Must raise sales numbers by 12/31: Lay off employees to cut...
How Thick is Your PR Skin?
Once you start pitching the media, you may find yourself sucked into the fast world of deadlines and being connected to your “Blackberry leash” almost 24/7. And even though you are working like a dog, you still may have to deal with: “Why are we not...
How are you Dealing with Turbulence?
The plane drops and rises suddenly. It feels like I’m on a roller coaster thousands of feet in the air. Some passengers squeal every time the plane goes up and down. A baby cries. Finally, we land safely in Detroit. And what do you know? It’s not even...
2 More PR Myths – Busted!
You can still get PR even if you don’t have a lot of money. Remember my post from last week? Well, here are two more myths: shattered! Here’s the scoop directly from my new book, “Simple Publicity ““ How to do your own public relations to boost...
4 Scary PR Myths – Busted!
As Halloween approaches, are you scared about the future of your marketing and public relations activities due to a bad experience in the past or a minimal budget? Don’t be! After hearing from many entrepreneurs who were “taken” by a big agency or...
3 Ways to Get Publicity Now!
Do you need publicity right away to build some buzz for your products and services? Well, here are three things you can do right now that will help you get the word out: fast: 1. Write to your local paper. Check your local paper to see if they have an...