PR and Content Strategy Insights

No Big Publicity Budget? No Problem.

If you just opened for business and want to spread the word, you don’t need a lot of money to hire a big PR agency. You can get some great publicity on your own. It is just going to take some extra time and effort. Where do you start? To begin, you will need to...

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Start your week off right

Happy Monday morning, and welcome back to your work schedule. After you’ve had a moment to drink your favorite wake-up beverage, take a moment to think about your schedule.    Ask yourself these three questions: 1. What are my priorities for the day? 2. How can...

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Welcome to the blog!

Welcome to my blog (recently at Nielsen’s Small Business Resource Center)!  I hope to provide you with valuable information you can use to increase sales, awareness and credibility via your PR and writing efforts.   To get started, here are a few tips to help...

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