Too Many Tweets are for the Birds!
Are you overwhelmed with social media? I’ve been pretty active with all of the various, social media venues out there, and they can really take up a lot of time and effort. Just this morning, I received about 30 followers on my Twitter account before my first cup of coffee! With this in mind, here […]
Are you working too hard? It’s time for a break.
Woo Hoo! It’s time for the big, Memorial Day holiday, and summer is here. (Yikes! That means swimsuit season is here too.) If you are like most entrepreneurs, you’ve probably been working like a dog to impress clients and customers, especially with competition due to the recession. Well, you know what? It’s time to take […]
3 Free Publicity Tools to Boost Sales Now!
Do you want to boost sales, credibility and awareness fast without spending money? Do-it-yourself PF is the way to go. Here are my top three suggestions for starting your publicity campaign now: 1. Make that call. Most new entrepreneurs are nervous about picking up the phone. But when it comes to reaching out to media […]
Got Stress? How a PR and SEO Copywriter Manages It
What a crazy week! Just as I got out of bed at 4:00 a.m. ready to work on my upcoming book about PR, I’m deep into crisis management: A blogger posted some nasty comments about my client’s site (for no particular reason). A WSJ reporter cancelled his story featuring my client at the last minute. […]
Why Isn’t Your Publicity Working?
Yesterday afternoon, I received another call from a small business owner who hired a publicist and received little to no results. And another entrepreneur e-mailed me to tell me that his press release didn’t capture any media attention…so with this in mind, what happened? What Makes Public Relations Work? If your PR activities are not […]
Turn Strange Hours into Productive Times
For the last few weeks, I’ve been getting up at 4:00 a.m. and working well into the evening. Why? I’m writing a book with an aggressive deadline schedule from my publisher. And with my regular, public relations and SEO copywriting activities for my clients, and all of my blogs, this was the only time available […]
Stop the Stress-Tips to Find Work
Things are crazy right now, but it’s not the time to give up. Instead, it’s time to work a little harder and be more creative. There are businesses out there hiring workers and paying for new services. It’s just a matter of finding them and fulfilling their needs. Here are a few […]
Free Press Release Posting Sites
Happy Thursday! I have a special, “almost Friday,” treat for you! I’ve collected a new list of current sites where you can post your press release at no cost. Check it out at http:///rembrandtwrites/FreePressReleasePostingSites.htm. And if you have others to share, please let me know! Thanks, and have a great day! Melanie P.S. If you […]
Lucky with PR?
Happy St. Patrick’s Day! Do you have the “Luck ‘O the Irish” when it comes to media clippings and publicity? If not, try these quick tips to get your business mentioned in the press: 1. Review unique benefits. What do you offer that no other business does? Turn this benefit into a unique story idea […]
SEO Copywriter Stuck on a Plane
Well, it happened to me. After getting up at 2:30 a.m. to catch an early flight to Montana on Monday, I ended up sitting on the airplane for two hours due to engine trouble. I called and made other flight arrangements while sitting in my seat, but my entire schedule was now at the mercy […]