PR and SEO Move Fast, But Watch Out!
Today, the world of public relations (PR) and search engine optimization (SEO) runs at the speed of light. You need to write, optimize, send, and monitor press releases quickly to keep up with news and the competition. In addition, your site needs to have the right SEO keywords and coding in place to be noticed […]
Two Words for Ultimate Success
If you are just starting a business, you are probably overwhelmed with information and a huge, “To Do” list. If you are like me and have been in business for several years, you are probably swamped right now with end-of-year activities. Well, whether you are a new entrepreneur or a seasoned pro, it can be […]
What’s Really Scary About SEO?
Happy Halloween! Search Engine Optimization, or SEO, is essential if you want to get the most traffic possible to your site. However, you may be a little fearful of spending too much and seeing little results from your efforts. To avoid any scary surprises, here are three tips to help you keep your SEO program […]
Got Five Minutes for Some, Juicy SEO Secrets?
What do you know about your site visitors? If you are regularly monitoring site analytics as part of your marketing efforts, you are way ahead of the game. However, if you are a small business owner who has no time and no idea what your site visitors are clicking on, it’s time to: Spend Five […]
Avoid Being a Panda in Your SEO Efforts
Google’s Panda Update has caused quite a stir in the search engine optimization (SEO) world. Basically, Google changed it algorithm so that the Websites that provide value rise to the top of search-engine listings. And the content farms posting articles, Website pages, blogs, etc. filled with massive amounts of will be penalized. While this update […]
SEO Keywords, SEO Keywords – Is your Copy Stuffed?
Woo Hoo! You are finally done with your search engine optimization (SEO) research and have a great list of keywords to use in your copy. You add all of your coding to your Website and write all of your online copy. Then, you wait to see your site traffic increase… and you wait… and you […]
What Can You Do For Me?
I don’t know about you, but I’ve talked to many small business owners who are really watching their budgets closely and saving as much money as possible. With this in mind, it can be more difficult to get to customers to use your products and services. Yes, competition may be tough, but if you know […]
Avoid Rip-Offs! 5 Questions to Ask a Potential SEO Copywriter
You realize that your site is not showing up in the search engines for your top keywords, and your competition is stealing your sales. It’s time to hire a search engine optimization (SEO) specialist to help you rank higher online. But before you hand out your hard-earned cash for SEO services, beware! There are many […]
What’s Your Plan?
Congratulations! You turned your idea into a business, and it’s time for the big launch. Now, you have public relations activities, SEO copywriting, marketing, social media, and other, activities to handle. It can be overwhelming… especially, if you are working with a small team. Well, don’t worry. All you need is some organization and to: […]
Are You Spending Time on Your Words?
Chocolate. Jewelry. Cards. Ethical Roses. Ahhhh. All nice things for Mother’s Day: Wait, ethical roses? What the heck is an “ethical rose”? Well, that’s exactly what I thought when I was driving home from a meeting and listening to a very interesting radio spot. According to the announcer, we need to buy “ethical roses.” No, […]