It’s time to set large, PR (public relations) goals and exceed expectations! Do you love your current public relations (PR) plan? Do you even have one in place? If not, you are losing out on third-party credibility you simply cannot obtain in any other way. And if you are just concentrating on local media, it’s […]
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5 Steps to Avoid Losing Time, Money (and Even Your Entire Business) in a Crisis With new technology, the public relations (PR) process has changed. In the past, PR focused strictly on company news, press releases and the media. Now, it works directly with all of your sales, SEO, social media, content-strategy, and marketing processes […]
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Boost sales and online awareness fast and cost-effectively. Recently, I was fortunate enough to be interviewed on “Black Hollywood Live’s Phenomenal Women.” I had a great time during the interview, and the host and I discussed “How to Build Buzz.” With this in mind, I thought I’d share some tips with you on how you […]
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Start Spring PR and Content Activities Now! If you have a big “To Do” list for your business and PR and marketing activities right now, it’s time to take action. Start big projects, reach out to new customers and review your goals. After all, the snow is thawing. Do you really want to be stuck […]
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It’s Time to Provide Valuable Content. Spring is almost here – even if it doesn’t feel like it just yet. Soon, the flowers will bloom, and the days will get longer and warmer. But it’s also tax time, and that means you get a big reminder about how your business did last year. Did you […]
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Think Big for Bigger Results. If you are an entrepreneur, you may be looking for “small business public relations.” But the truth is, public relations strategies and tactics are the same for large corporations as they are for small business owners. You both have specific business goals, targeted media members to pursue and the need […]
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