Your Website is up and running, and you love it. But, what do your customers think? If your site traffic is low (check your Google analytics to find out), it’s time to take a closer look at your site. The good news is, you can make a few, free changes that result in drastic improvements. […]
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You spent hours researching, writing and optimizing your site for the search engines, and it’s finally up and running. Phew! That’s finished, and you can sit back and relax. Not so fast: As many of you know, this is just one piece of your overall marketing strategy, and your work has just begun. Now, you […]
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You have your cup of coffee, your laptop and a quiet space to work. You are ready to write the copy for your Website. But then, the white screen stares at you. You have a thought… No, that’s not good enough… more staring at the screen: Ugh! Writer’s block! Well, most of us have been […]
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If you are a new entrepreneur, one of the best ways to start building buzz is with small business public relations and contacting local media-members. This way, you can practice your pitching skills with a smaller venue and begin creating media relationships to help your business grow. But how do you start your small business […]
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Yes, the economy is ugly. Yes, customers are tightening their purse strings. Yes, it’s harder to bring in new sales. Blah. Blah. Blah. Things are tough for many people right now, but that’s no reason to just sit back and wait for things to get better. It’s time to take action! No one said being […]
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Ok. You have a newsletter registration on your home page, and people have started to sign up. Great! Now, what do you do? A. Sit back and watch who signs up. B. Communicate with your new registrants right away. C. Send valuable information to […]
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