After optimizing your site for the search engines and pursuing other marketing-efforts, it’s time to use the “power of the press” to boost sales, awareness and credibility cost-effectively. But how do you pitch your story to a reporter? Here are eight quick-tips to help you through the media process: 1. Know Your Targeted Media-Members. Before […]
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If you are currently worried about finances, you may want to review your public-relations efforts and look into getting outside help. Think it’s too expensive? Well, you could be wasting time and money by continuing your current, publicity activities! By hiring a PR consultant who acts as an extension of your team and actually cares […]
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Last week, you heard the first part of my interview with Robert Kiyosaki, investor, entrepreneur and author of The New York Times, international bestselling book, Rich Dad Poor Dad, with 26 books in the Rich Dad series. Here is the continuation of our interview which appeared on StartupNation: What main pieces of advice do you […]
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Several months ago, I met Robert Kiyosaki, and he agreed to offer his advice for my blog and the StartupNation audience at http://www.startupnation.com/blogs/index.php/2009/02/03/robert-kiyosaki. Robert is the author of The New York Times, international bestselling book, Rich Dad Poor Dad, with 26 books in the Rich Dad series. As an investor, entrepreneur and educator with unconventional […]
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Things may be tough right now, but there are new customers out there who need your products and services: But how do you attract these new customers, and keep them, without a big budget? Well, here’s a quick reminder of the top three, cost-effective ways to start increasing your sales: 1. Look at Your Offer. […]
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If you simply don’t have time to do your own publicity, you can generate new sales and awareness fast by hiring a professional. But what should you look out for, especially if you have a tight budget? Well, in addition to reviewing credentials and references, here are three, key warning signs to be aware of […]
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