Small Business Public Relations-What to pitch right now
If you are a small business owner ready to pitch your story to the press, hold on. Right now, media members are concentrating on two major issues: 1. The economy 2. The election If your pitch doesn’t have anything to do with these two items, it’s time to develop a new story idea. Think […]
Continue reading...Financial Help for Small Business Owners
If you are worried about the current economic turmoil and want some help with your small business financial worries, check out these sites: DebtSteps.com http://www.debtsteps.com/financial-stress.html Fortune Small Business http://money.cnn.com/magazines/fsb/fsb_archive/2008/10/01/toc.html Free Management Library http://www.managementhelp.org/finance/fp_fnce/fp_fnce.htm SBA http://www.sba.gov/services/financialassistance/index.html SCORE http://www.score.org/index.html SuzeOrman.com http://www.suzeorman.com/igsbase/igstemplate.cfm?SRC=MD012&SRCN=index&GnavID=84&SnavID=20 The more informed you are, the better off your business will be now and in […]
Continue reading...Scared of Reporters? 3 Tips to Overcome Your Fears
It’s already October, and Halloween is upon us. With this in mind, are you afraid to talk to reporters? If media interviews make you nervous, there are several things you can do to reduce your stress and handle these calls with confidence. Here’s a quick review: 1. Be prepared. Learn from […]
Continue reading...Boost Awareness in 5 Minutes!
Do you have five minutes? If you have five minutes, you can help boost awareness for your business online! Here are three quick things you can do in about five minutes. Pick your favorite: 1. Enter information on a forum or blog. Visit an online forum or blog where your target market […]
Continue reading...Is It Really Amazing?
I don’t know about you, but I really think the word “amazing” has lost its power and true meaning. You hear it all the time now: “Bob’s garage repair service saved me $500.00 over the competition. That’s amazing.” “Billy ate his cereal all by himself this morning. That’s amazing.” “I just ate an entire large […]
Continue reading...Don’t Get Duped!
Yesterday, I was at a sales meeting and a man in his mid-sixties introduced himself. He talked about his family, business and health, and I listened politely. Later on, he asked if I’d like to meet with him during the break to discuss my business. Thinking that he may want to hire me for publicity […]
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