Category Archives for "PR"

The Perfect Combo to Boost Site Buzz Fast

You spent hours researching, writing and optimizing your site for the search engines, and it’s finally up and running. Phew! That’s finished, and you can sit back and relax. Not so fast: As many of you know, this is just one piece of your overall marketing strategy, and your work has just begun. Now, you […]

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You Just Had a Great Interview, Now What?

Congratulations! You just spoke to a top reporter with a major publication, and the feature story is due out in one month: so what do you do now? Well, I’m sure you would like to yell it from the rooftops and tell everyone you know. But before you do, here are three things to keep […]

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You Have a Newsletter, Now What?

Ok. You have a newsletter registration on your home page, and people have started to sign up. Great! Now, what do you do? A.         Sit back and watch who signs up. B.         Communicate with your new registrants right away. C.       Send valuable information to […]

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Small Business Public Relations – Why Do You Need It?

Small Business Public Relations ““ What Is It? When many entrepreneurs think of public relations (PR), they think about sending out a press release. But PR is so much more: It entails all of the communications you have with the media, customers, employees, partners, etc. Why Do You Need It? By communicating with your customers […]

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