2 More PR Myths – Busted!
You can still get PR even if you don’t have a lot of money. Remember my post from last week? Well, here are two more myths: shattered! Here’s the scoop directly from my new book, “Simple Publicity ““ How to do your own public relations to boost sales, awareness and credibility fast: without spending a […]
Continue reading...4 Scary PR Myths – Busted!
As Halloween approaches, are you scared about the future of your marketing and public relations activities due to a bad experience in the past or a minimal budget? Don’t be! After hearing from many entrepreneurs who were “taken” by a big agency or just didn’t have the money to pursue PR activities, I decided to […]
Continue reading...3 Ways to Get Publicity Now!
Do you need publicity right away to build some buzz for your products and services? Well, here are three things you can do right now that will help you get the word out: fast: 1. Write to your local paper. Check your local paper to see if they have an “Opinions” or “Letters to the […]
Continue reading...Update Your Site Recently?
I’m swamped with new client work, optimizing Web sites and SEO copywriting this week, so I’ll keep it short. But I wanted to share a question with you that I’m asked often: How often do I need to update my website? Well, the answer is, if you have not updated your website in the last […]
Continue reading...Google Instant and Your SEO Strategy
The new Google Instant promises to make searches faster and easier, and you’ll be able to see results as you type. But what does this mean for your search engine optimization (SEO) efforts? Well, first of all, if you are overwhelmed with all of the information you hear about search engine optimization and have stopped […]
Continue reading...Are You Capturing Visitor Data?
As you search the Internet, you probably visit many sites that offer free newsletters, reports, weekly updates, and more. And while this may seem like a lot of work, there is a reason so many businesses and organizations offer this information: They are capturing site visitor data to create customer relationships and grow sales. Do […]
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