If not, please stop writing your company’s content! By Melanie Rembrandt If you are writing your own copy for all of your marketing needs, but you are not a trained, SEO (search engine optimization) copywriter, stop! You may think you are saving time and money, but...
PR and Content Strategy Insights
Are You A Trained, SEO Copywriter?
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What is Content Marketing?
Does your business need content marketing? There is a lot of buzz out there about “content marketing” and how it can make your business successful. But what is content marketing, anyway? It’s just a fancy name for using content to market to customers. And as I’ve said...
Public Relations Tips for Your Small Business to Boost Sales Now
Is your PR program helping your small business succeed? If you just launched a new business and want to build buzz fast, or you are a struggling small business owner who needs to increase sales right away, try these… 3 Public Relations Tips for Your Small Business to...
Public Relations Results Not Possible? Phooey!
Are You Getting the PR Reports You Need for Success? By Melanie Rembrandt For many years, it was very difficult to show the results of a public relations, or PR, campaign. After all, you could spend hours on the phone pitching media members and not see any results....
Why Isn’t Your SEO Working?
Are you making this one big, search engine optimization mistake? By Melanie Rembrandt Does this sound familiar when it comes to your SEO, or search engine optimization, efforts? You added a bunch of keywords to your site but haven’t seen an increase in site rankings....
3 Tips to Freshen Up Your Website Fast!
Spring is here, and it’s time for new beginnings. With this in mind, how old is the content on your Website? Now, is the perfect time to give your Website a fresh, new look and do some spring-cleaning. But don’t worry! It doesn’t need to take a lot of time or money,...
Did You Get Ripped Off with PR and SEO?
3 Questions To Ask Now About Your PR and SEO services I get many referrals from small business owners who spent a fortune on a top, PR firm or search engine optimization, SEO, services without seeing any results. They spent a lot of money purchasing “well known”...
It’s Spring! Is Your Small Business Public Relations Blooming?
Time to refresh your PR activities and take action Woo Hoo! It’s the first day of spring and a time for fresh beginnings – for you and your business. Why not start this season by renewing your relationships with the media and telling targeted producers, editors and...
Small Business Public Relations and SEO Can Fix a Bad Reputation
What are you doing to boost your credibility and sales? Are people saying bad things about your small business online? Do negative comments appear at the top of the search engines when you do a search for your business name? Well, instead of sitting back and watching...