Content management and good copy skyrocket rankings I know you love the big graphics, videos and short descriptions on your Website. “That’s what the competition is doing, and our customers love it.” “People only want to read short headlines and move on.” But, are you...
PR and Content Strategy Insights
Why SEO Content is Important, Really
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Beware What You Post and Publish!
SEO content, business procedures and PR stories are protected! Earlier this week, I attended a seminar by an FBI Search and Recovery Diver. He showed us all of his high tech equipment and talked about how he searches for missing people, evidence, and other items...
3 Reasons your AdWords PPC Campaign is Not Working
Stop Wasting Time on SEO That Is Not Working By Melanie Rembrandt “Why isn’t my SEO, PPC campaign working?” “My site traffic is not increasing with my AdWords PPC campaign!” “I’m spending a fortune on PPC each month with no results!” If any of these statements sound...
Silence is Not Golden in Business
Communication is the Key to Business Success You have a great idea for an upcoming, marketing campaign and pitch it to your client. Silence. You need information to finish a project and send out an email, call and text. Silence. You call your client and leave a...
Time for Fresh SEO, Sales and PR!
What are you going to do to build buzz? Spring is here, and that means it’s the perfect time to start new projects and reach out to potential new clients, media-members and advertisers. Whether you are looking to get a story in the news or boost sales, here are a few...
Are You A Trained, SEO Copywriter?
If not, please stop writing your company’s content! By Melanie Rembrandt If you are writing your own copy for all of your marketing needs, but you are not a trained, SEO (search engine optimization) copywriter, stop! You may think you are saving time and money, but...
What is Content Marketing?
Does your business need content marketing? There is a lot of buzz out there about “content marketing” and how it can make your business successful. But what is content marketing, anyway? It’s just a fancy name for using content to market to customers. And as I’ve said...
Public Relations Tips for Your Small Business to Boost Sales Now
Is your PR program helping your small business succeed? If you just launched a new business and want to build buzz fast, or you are a struggling small business owner who needs to increase sales right away, try these… 3 Public Relations Tips for Your Small Business to...
Public Relations Results Not Possible? Phooey!
Are You Getting the PR Reports You Need for Success? By Melanie Rembrandt For many years, it was very difficult to show the results of a public relations, or PR, campaign. After all, you could spend hours on the phone pitching media members and not see any results....