It’s almost spring, and even if there is still snow on the ground, it’s time to think about new beginnings – for you and your business. Do you need a fresh start? If so, it’s time to create (or update) your specific goals for today, this week, this month, and this...
PR and Content Strategy Insights
Time to Spring Forward and Do Something!
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Taxes and Business and Work Responsibilities, Oh My!
Accomplish Your Goals With Less Stress It’s tax time, and if you are a small business owner, you are probably dealing with financial statements, legal payments and lots of paperwork. Even if you have a team of people to help you, this time of year can be overwhelming....
3 Tips to Small Business Public Relations Success
What is small business public relations? If you are a new entrepreneur, you’ve probably heard of using press releases and publicity to help boost awareness for your products and services. However, you may not know exactly what public relations is and what it can do...
Are You Guilty of These 7 Press Release Sins?
Save Money and Get Better Results with your PR Efforts If you look on the Internet, you will see some horrible press releases. And the businesses that distributed them probably thought they would be inundated with media and sales inquiries as soon as the press...
Did You Forget These Communication Tools for Success?
We all know that communicating with your associates, customers and team members is a key to success, but with taxes, events, monthly meetings, and everything else going on at your organization right now, your communications efforts may be lagging. Here are three, key...
How Are Your New Year’s SEO Plans Going?
February is already here, and it’s time to see how your SEO and marketing plans for the New Year are going. If they are not going well… Find out what is happening. Is site traffic down because you have broken links? Perhaps, your target-market wants different copy?...
Do You Really Need an SEO Press Release?
The Top 3 Reasons to Distribute an SEO Press Release Today’s technology allows small businesses to build awareness online cost-effectively. Traditional public relations (PR) activities such as developing story ideas, talking to media members and promoting various...
What Does Your Website Say?
Do You have the Right SEO Copy in Place? When new people visit your Website, what’s the first thing they see and click on? If you don’t know, it’s time to find out. Check your Google Analytics and see what is going on. This is important. Why? While you may think you...
Stop that SEO Resolution Now!
What are you thinking? Did you make a New Year’s Resolution for your search engine optimization (SEO) activities? If so, why? We all know that the chances of keeping a resolution are slim. Instead, why not make SEO goals for the year? By setting goals, you can plan...