What a crazy week! Just as I got out of bed at 4:00 a.m. ready to work on my upcoming book about PR, I’m deep into crisis management: A blogger posted some nasty comments about my client’s site (for no particular reason). A WSJ reporter cancelled his story...
PR and Content Strategy Insights
Got Stress? How a PR and SEO Copywriter Manages It
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Why Isn’t Your Publicity Working?
Yesterday afternoon, I received another call from a small business owner who hired a publicist and received little to no results. And another entrepreneur e-mailed me to tell me that his press release didn’t capture any media attention…so with this in...
Turn Strange Hours into Productive Times
For the last few weeks, I’ve been getting up at 4:00 a.m. and working well into the evening. Why? I’m writing a book with an aggressive deadline schedule from my publisher. And with my regular, public relations and SEO copywriting activities for my...
Are You a Slacker?
It’s early in the morning, and I’m trying to get myself going with some Vitamin C and yogurt. With all of the depressing news about the wars, the economy and the status of many U.S. businesses, it can be easy just to give up and complain. Maybe you already...
Time to Take a Spring Break
It’s so nice that spring is finally here, and it’s time to take a break! With the economic stress, taxes, project deadlines, and more, I’m going to take a short break from the madness – even if it’s just to go scuba diving or take a walk...
Stop the Stress-Tips to Find Work
Things are crazy right now, but it’s not the time to give up. Instead, it’s time to work a little harder and be more creative. There are businesses out there hiring workers and paying for new services. It’s just a matter of finding them and...
Are You Using These Free PR and SEO Tools?
Last week, I shared my new list of free, press-release distribution sites with you at http:///rembrandtwrites/FreePressReleasePostingSites.htm. But what about free SEO and blogs? If you haven’t already done so, check out these free services too: Free...
Free Press Release Posting Sites
Happy Thursday! I have a special, “almost Friday,” treat for you! I’ve collected a new list of current sites where you can post your press release at no cost. Check it out at http:///rembrandtwrites/FreePressReleasePostingSites.htm. And if you have...
Lucky with PR?
Happy St. Patrick’s Day! Do you have the “Luck ‘O the Irish” when it comes to media clippings and publicity? If not, try these quick tips to get your business mentioned in the press: 1. Review unique benefits. What do you offer that no other...