It’s 4:30 a.m. on Tuesday morning, and I’m exhausted. I just got back from a much-needed vacation, but the jet lag is killing me. I’m one of those people who like to be really active during my time off. And this trip was no exception. I was lucky...
PR and Content Strategy Insights
Swimming with Sharks
Is it Time for a Break?
Yikes! I looked in the mirror this moring, and it was not pretty. I had huge circles under my eyes and my face was puffy with a few pimples ready to come out. Now, I take pretty good care of myself. I work out almost every day and eat healthy foods. But sometimes you...
3 Quick Business Travel Tips
I just came back from visiting my client in Montana. And even though it’s pretty cool that you can visit three different states in one day (and still be back at your office the next day), I don’t recommend it. I’m shocked that I made all of my...
Don’t Get Duped!
Yesterday, I was at a sales meeting and a man in his mid-sixties introduced himself. He talked about his family, business and health, and I listened politely. Later on, he asked if I’d like to meet with him during the break to discuss my business. Thinking that...
What Are You Doing At Strange Hours?
It’s 4:45 a.m. on a Tuesday, and I just put three loads of laundry into the washing machine. You may think I’m nuts, but this way I get it over with right away. I’m usually up early. It allows me to get a lot of copywriting done before my phone...
Enter Awards for Great Publicity-Part 2
Enter awards to help boost sales and credibility without spending a lot of money!
Enter Awards for Great Publicity
Enter awards to gain credibility and awareness you simply can’t get elsewhere!
Are Reporters Responding to You?
If you are contacting media members without any luck, you may need to stop and rethink your strategy!
Get Outside Input to Boost Sales
When was the last time you had an outsider review your marketing materials and website? You may be missing some important mistakes!