Do You Publish Monthly Press Releases? Big companies do it. Non-profits do it. They publish press releases every month. Do you? If not, you are missing a huge, cost-effective opportunity to boost sales, awareness and credibility, even if you have a small business. What is a press release, anyway? It’s a simple, one-page document that […]
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Transform Your Bottom Line by Year-End (Yes. I’m talkin’ to you!) It’s September, and the busy, holiday sales season is here. Your phone rings, online purchases flood your inbox, and you hire more people to keep up with the growing demand. Money flows. You pay off debt, add to your savings and plan your next […]
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Does Your Content Give You The Results You Want? You distribute articles, blogs, emails, newsletters, videos, podcasts, press releases, and more… but you don’t see results. Why doesn’t your content work? What’s going on?! Gulp! You may be guilty of one of these B.O.R.I.N.G. content sins! 1. B-ad Copy. Do you write and distribute content […]
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Are you missing content opportunities right now? Hello. It’s already May, and spring has sprung! What about your business? If you are working long hours and still haven’t seen an uptick in sales this year, have you looked at all of the content opportunities available? Basically, you’ve probably been creating articles, emails, social media posts, […]
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When was the last time you reviewed your content? Your current impression on customers may surprise you! What does your content say to customers? As a small business owner, you probably have all kinds of content going out to current and potential customers including social media, articles, newsletters, emails, sales messages, and more. That’s fantastic, […]
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Beware of exhausting marketing messages that don’t work! As an entrepreneur, it’s easy to get excited about your marketing message and want to shout it from the mountain tops. After all, you’ve put a lot of blood, sweat and tears into launching your new business. But, this is where you need to be careful. While […]
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