What is Public Relations, and Why Do You Need It, Anyway?
PR Can Give You a Huge, Competitive Advantage! Many people think “PR” means press release, but it is much more than that. It relates to everything that goes on with public relations. This includes all of the communications you have with all of your internal and external customers. PR relates to sending the right message […]
Continue reading...How Do You Get the Full Value of PR From Your B2B Team?
5 Questions CROs Need to Ask Now As a Chief Revenue Officer (CRO) at a B2B company, you want to use your resources as effectively as possible for the best results. This can be challenging, especially if you are working with a communications team who provides public relations (PR) for your organization. After all, […]
Continue reading...5 Small Business PR Ideas to Skyrocket Sales
Get Ready for a Great, Holiday Season! As we celebrate summer’s end and back-to-school, it’s time to dive into holiday marketing and think about small business PR ideas. That’s right! While online and print advertising, email campaigns, and more may be at the top of your list, don’t forget about all of the public relations […]
Continue reading...Does the Media Know About You?
Public relations can help you boost sales and create a positive reputation When you have a big event, new product or service or news to share, does the media know about it? What about your online reputation? Could it use some help? Whether you are in real estate, construction, health, or anything else, entrepreneurs often […]
Continue reading...Did You Forget Your News Room?
If so, you are losing sales and stories to the competition, right now! If you took the time to set up a News Room on your Website, good for you! It’s a great way to give media-members the information they need at any time and place in the world so they can write about your […]
Continue reading...Got Local PR? Think Bigger for Better Results!
It’s time to set large, PR (public relations) goals and exceed expectations! Do you love your current public relations (PR) plan? Do you even have one in place? If not, you are losing out on third-party credibility you simply cannot obtain in any other way. And if you are just concentrating on local media, it’s […]
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