Stand Out with Small Business PR
Media buzz can help you build credibility and get noticed by your entire buying audience Several years ago, you could make a phone call to one person at an organization, make your pitch and finalize a sale. Today, this happens less because buying committees consist of numerous people at various levels in an organization. For […]
Reduce Small Business Stress This Summer
It’s Summer. Stop and Smell the Roses… and the B2B Success! As a B2B owner, it’s likely that you rarely stop working. Even when you are at the gym, in the shower or watching your kids’ softball game, you are probably thinking about work. Heck! That’s probably where you get some of your best ideas! […]
How to Provide Value to Customers AND Get Higher Search-Engine Rankings
Simple SEO Tips for Your Business In my last post, I discussed what you really need to know about SEO, or search engine optimization, for your business. It doesn’t need to be difficult. Basically, you need to provide your customers with valuable information, and the search engines will see this. With this in mind, how […]
What Do You Really Need to Know About SEO, Anyway?
SEO can be a great tool for growth… or a money pit! When it comes to search engine optimization or SEO, there is a lot of noise out there. It seems like everyone is talking about Google’s algorithm changes and how you need to optimize your content for the search engines to be successful. […]
5 Ways For Your Customers to Fall Madly in Love with Your Marketing Message
Do You Love Your B2B Content Results? When it comes to your B2B content, you may have an outside copywriter write it for you. Or, you may try to follow all of the tips and insights out there and write it yourself. Either way, when was the last time you reviewed your process? What are […]
Why Do You Need Content, Anyway?
Words Matter Today More Than Ever. You hear all about how important content is everywhere you go. But, as a small business owner, you have things to do, customers to serve, deadlines to meet, and a schedule to keep. Do you really need to spend time on creating content? Well, content provides several benefits for […]
Time for Your Big Content Marketing Event. Now What?
Whether it’s Content Marketing Strategy or Something Else, Get the Most Out of Each Event You Attend This week, I speak at the big, GKIC SuperConference in Orlando. It’s going to be great to share tips and insights about SEO copywriting and content marketing strategy and meet fellow associates and new entrepreneurs. It’s has involved […]
Voice Search and SEO – What You Really Need to Know
Embrace the New Technology Artificial Intelligence (AI), virtual reality (VR), Blockchain, and more are here to help B2B owners grow their businesses. But, if you are not technologically-savvy, these new advances may make you nervous. Well, instead of running away, it’s important to learn how these new technologies work and ways to use them […]
Spring is Here! Does Your Business Need Cleaning?
Quick Tips to Get Ready for Warmer Weather and Sales Growth Woot! Spring is finally here, and that means warmer weather and more time outside. But, is your business in good enough shape to actually spend some time away from the office and enjoy the great outdoors? Follow this quick checklist, and get ready for […]
Interview with Star of Bravo TV’s “Million Dollar Listing” on Small Business Success
My exclusive for Little PINK Book … Samantha DeBianchi – Bravo TV’s “Million Dollar Listing Miami” Star, Self-Made Millennial Millionaire, GKIC Featured Speaker, and Real Estate Guru Shares Insights Recently, I caught up with real-estate guru and Bravo TV’s “Million Dollar Listing Miami” star to ask her about her tips for LITTLE PINK BOOK readers. […]