What is A Fractional PR Director?
It’s the latest buzz word… Fractional PR Director, Fractional CMO, Fractional “Fill-In-The Blank.” What is this? Basically, these are people who are not full-time employees, but they manage key areas of your business. “Fractional” is basically another word for a “consultant” who works with several different businesses or organizations at one time. So, what are […]
Need Great Talent? Use Public Relations To Hire The Best!
PR is your secret weapon to bring top talent to you! Everyone is hiring, and the competition for top talent is fierce. You have limited resources to find just the right person with the skills, experience and attitude you need. Things may look grim, but they don’t need to! Did you know that you can […]
Is PR Your Missing Secret to Success?
Public Relations May Be Just What You Need to Catapult Sales! With all of the ramifications of COVID-19 and other stressors going on, your business is probably looking for new ways to generate sales as cost-effectively as possible. Well, there is something you can do right now to boost your bottom line in just a […]
Are Your Marketing Messages Scary?
Don’t make your customers run to the competition! It’s that time of year when frightful thoughts and messages fill the air for Halloween… but your marketing messages and public relations’ pitches should not be part of this! If you have the wrong copy on your website, emails, newsletters, advertisements, press releases, story ideas, and other […]
Start Your Holiday PR and Marketing Now
Unless you’re already ahead of the game… It’s time for back-to-school, and you know what that means! The holidays are approaching fast! Ugh! The Halloween decorations are out. Next will be Thanksgiving and the big winter celebrations. Do you have all of your public relations, or PR, and marketing ready for this year’s holiday season? […]
Organized Content = Sales And More Time!
Are you missing content opportunities right now? Hello. It’s already May, and spring has sprung! What about your business? If you are working long hours and still haven’t seen an uptick in sales this year, have you looked at all of the content opportunities available? Basically, you’ve probably been creating articles, emails, social media posts, […]
It’s Communications Spring Cleaning Time!
Do your communications, content and media make a good impression? As the days get longer and the temperatures rise, your customers are ready to do some spring cleaning and use your services. But, what about your small business? Could you use some spring cleaning, too? It’s important to wash your windows, vacuum the floors and […]
Fresh Content Strategy and PR Ideas for Spring
Cost-Effective Tips to Start The Season with Sales and Success! Spring is almost here, and it’s time for a fresh start with your content strategy and public relations (PR) activities. After all, these two elements can significantly catapult growth for your business cost-effectively so if they aren’t a priority right now, it’s time to move […]
Kiss Your Unloving Content Goodbye!
Love Your Content Results? Does your copy help you boost sales and positive awareness? No? Read on… It’s time for Valentine’s Day and that means love is in the air… unless your content is not giving you the results you want! Good copy can attract new customers, skyrocket sales, boost online awareness, and much more. […]
Business Bah Humbug!
Are you turning into a “Scrooge”? Ah yes. It’s that time of year when holiday goodies are everywhere, the smell of pine and gingerbread is in the air and people are in a cheery mood. There is a multitude of peace and goodwill, right? As an entrepreneur, you know that this is often far from […]