Are Your Marketing Messages Scary?
Don’t make your customers run to the competition! It’s that time of year when frightful thoughts and messages fill the air for Halloween… but your marketing messages and public relations’ pitches should not be part of this! If you have the wrong copy on your website, emails, newsletters, advertisements, press releases, story ideas, and other […]
Continue reading...Content Strategy and PR Prep for More Free Time
Are you ready to have fun this summer? Summer is here, and that means more fun in the sun with friends and family members… unless you get stuck working long hours in front of your computer. Now is the time to create your content strategy and PR prep for the months ahead so you can […]
Continue reading...Thrive In A Crisis With the Right Content
How do you use content in a crisis? The right words can help you thrive instead of just survive During this pandemic, did you realize that there were many things you could have done to prepare in advance? Don’t worry. You are not alone. The good news is that you’ve learned a valuable lesson. Now, […]
Continue reading...5 Small Business PR Ideas to Skyrocket Sales
Get Ready for a Great, Holiday Season! As we celebrate summer’s end and back-to-school, it’s time to dive into holiday marketing and think about small business PR ideas. That’s right! While online and print advertising, email campaigns, and more may be at the top of your list, don’t forget about all of the public relations […]
Continue reading...5 Ways For Your Customers to Fall Madly in Love with Your Marketing Message
Do You Love Your B2B Content Results? When it comes to your B2B content, you may have an outside copywriter write it for you. Or, you may try to follow all of the tips and insights out there and write it yourself. Either way, when was the last time you reviewed your process? What are […]
Continue reading...Why Do You Need Content, Anyway?
Words Matter Today More Than Ever. You hear all about how important content is everywhere you go. But, as a small business owner, you have things to do, customers to serve, deadlines to meet, and a schedule to keep. Do you really need to spend time on creating content? Well, content provides several benefits for […]
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