Category Archives for "PR"

How to Pitch the Media

Via my previous and articles, I’ve provided a lot of information and websites for your small business press releases and publicity efforts. But if you don’t know how to pitch a reporter once you get through, here are some quick tips to help you through the media process: 1.    Know Your Targeted Media Members. […]

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Boost Awareness in 5 Minutes!

Do you have five minutes?   If you have five minutes, you can help boost awareness for your business online!   Here are three quick things you can do in about five minutes. Pick your favorite:   1. Enter information on a forum or blog. Visit an online forum or blog where your target market […]

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Are you a lazy entrepreneur?

It’s Thursday morning, and I’m responding to an e-mail from a new entrepreneur who wants to know how much I charge to send out a press release.   Now, I respond to many of these messages and don’t mind helping out new entrepreneurs. But it always makes me wonder. How much research have these people […]

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On Your Mark, Get Set…

Did you know that it’s prime publicity season? Not only will media members be talking about the political campaigns and the economy, but holiday stories will start appearing soon too. If you haven’t already done so, it’s time to prepare and take full advantage of all the publicity opportunities available. To start, you can: Figure […]

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