Are you a lazy entrepreneur?
It’s Thursday morning, and I’m responding to an e-mail from a new entrepreneur who wants to know how much I charge to send out a press release. Now, I respond to many of these messages and don’t mind helping out new entrepreneurs. But it always makes me wonder. How much research have these people […]
Continue reading...On Your Mark, Get Set…
Did you know that it’s prime publicity season? Not only will media members be talking about the political campaigns and the economy, but holiday stories will start appearing soon too. If you haven’t already done so, it’s time to prepare and take full advantage of all the publicity opportunities available. To start, you can: Figure […]
Continue reading...Enter Awards for Great Publicity-Part 2
Enter awards to help boost sales and credibility without spending a lot of money!
Continue reading...Enter Awards for Great Publicity
Enter awards to gain credibility and awareness you simply can’t get elsewhere!
Continue reading...Are Reporters Responding to You?
If you are contacting media members without any luck, you may need to stop and rethink your strategy!
Continue reading...Get Outside Input to Boost Sales
When was the last time you had an outsider review your marketing materials and website? You may be missing some important mistakes!
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