Public Relations May Be Just What You Need to Catapult Sales! With all of the ramifications of COVID-19 and other stressors going on, your business is probably looking for new ways to generate sales as cost-effectively as possible. Well, there is something you can do right now to boost your bottom line in just a […]
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Don’t make your customers run to the competition! It’s that time of year when frightful thoughts and messages fill the air for Halloween… but your marketing messages and public relations’ pitches should not be part of this! If you have the wrong copy on your website, emails, newsletters, advertisements, press releases, story ideas, and other […]
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Unless you’re already ahead of the game… It’s time for back-to-school, and you know what that means! The holidays are approaching fast! Ugh! The Halloween decorations are out. Next will be Thanksgiving and the big winter celebrations. Do you have all of your public relations, or PR, and marketing ready for this year’s holiday season? […]
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What is Search Engine Optimization? How do you use it for a competitive edge? If search engine optimization (SEO) is not part of your content marketing strategy, why not? When your content is optimized correctly, it will appear in the rankings when potential customers search for your products and services online. If it’s not optimized, […]
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Are you ready to have fun this summer? Summer is here, and that means more fun in the sun with friends and family members… unless you get stuck working long hours in front of your computer. Now is the time to create your content strategy and PR prep for the months ahead so you can […]
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Take full advantage of every event this year… without spending a fortune Many tradeshows have been cancelled or gone virtual this year, and this may be a huge disappointment for you. After all, these events are where you make personal connections, conduct tradeshow PR (public relations), find new customers and develop leads for years to […]
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