If you are in the process of writing a press release, here are a few quick things to keep in mind when writing your quotes: Provide value. How many times do you see a press release where the CEO is “thrilled” or “excited” about the news item? Of course he or she is! Otherwise, […]
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An article in BtoB Online at btobonline.com/apps/pbcs.dll/article?AID=/20100331/FREE/100339984, stresses the fact that traditional public relations activities are an important part of marketing and sales. Why? During tough economic times, it’s important to keep marketing messages in front of target audiences. If you don’t, your competition will. And this can be tough if you are working with […]
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Do you have a newsletter? If not, you may be missing out on a valuable, marketing opportunity.
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As a professional woman, you know you need an online presence. But with all of your responsibilities, it can be easy to give this a low priority on your “To Do” list. Not to worry! You can create a great online-presence to improve your business relationships, brand-image and more without spending a lot of time […]
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Even if things are still rough with the economy, this is not the time to sit around and get depressed by the latest news. Instead, it’s time to take action. Do you want some free publicity within the next two weeks? Here’s what you can do right now: Research. If you don’t already have it, […]
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If you want new business, here are three quick tips that may help you boost your customer-list fast: 1. Make a list. Check it twice. Look through all of your contacts and review the people you’ve met in your industry or at various conferences, local business meetings, presentations, etc. Then, make a list. Research each […]
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