Are you getting ready to launch a big, Google Ad campaign just because you think it might work? Well, it may be just what you’re company needs to boost online awareness. But before you begin your pay-per-click (PPC) campaign as part of your search engine optimization (SEO) process, there are three main questions to ask […]
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Don’t have much time and need to update your Website? No worries. Here are three things you can do to add valuable information to your Website in 30 minutes, or less: 1. Offer a Link to Cool Information. Did you just read an interesting article in the newspaper, a news item on an industry site […]
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What do you know about your site visitors? If you are regularly monitoring site analytics as part of your marketing efforts, you are way ahead of the game. However, if you are a small business owner who has no time and no idea what your site visitors are clicking on, it’s time to: Spend Five […]
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Ok. Be honest. When is the last time you updated your Website? I know that you have many, other priorities. But, if your Website is old, you are losing customers! After all, who wants to look at the same old data all the time? And I’m not talking about drastic, expensive changes. I’m talking about […]
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Are you staring at a blank screen ready to write some search engine optimization (SEO) copy for your Website? Hold on! You need a call-to-action for your SEO copy first! Before you start writing, you should know exactly what you want site visitors to do on that page of your Website. Do you want them […]
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Google’s Panda Update has caused quite a stir in the search engine optimization (SEO) world. Basically, Google changed it algorithm so that the Websites that provide value rise to the top of search-engine listings. And the content farms posting articles, Website pages, blogs, etc. filled with massive amounts of will be penalized. While this update […]
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