Category Archives for "Business"

Want to Be a Publicist?

Hi Everyone! I hope you had a great July 4th! It’s always nice to celebrate our independence! On that note, are you starting a new, independent lifestyle working for yourself? If so, you may want to check out my new article, “How to Build Buzz for Your Services Without Spending a Dime.” You can start […]

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How to Avoid PR Disappointment

After you send out a press release, pitch a reporter or do an interview, I find it’s always best not to get too excited about a potential media placement until it actually happens. After all, breaking news, editing, lack of space, or numerous other factors out of your control can keep your story from actually […]

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Ride the Media Roller Coaster Lately?

If you’ve been working the media lately, you’ve probably noticed that the world of public relations is changing. Many reporters who’ve been with the same publications for years are losing their jobs, retiring or moving on to other careers due to the recession. It’s a big task to keep track of who is covering what […]

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Too Many Tweets are for the Birds!

Are you overwhelmed with social media? I’ve been pretty active with all of the various, social media venues out there, and they can really take up a lot of time and effort. Just this morning, I received about 30 followers on my Twitter account before my first cup of coffee! With this in mind, here […]

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Are You a Slacker?

It’s early in the morning, and I’m trying to get myself going with some Vitamin C and yogurt. With all of the depressing news about the wars, the economy and the status of many U.S. businesses, it can be easy just to give up and complain. Maybe you already have? Well, I’ve decided to work […]

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