Category Archives for "Content Strategy"

Are Your Marketing Messages Scary?

Fix your scary marketing messaging for business success

Don’t make your customers run to the competition! It’s that time of year when frightful thoughts and messages fill the air for Halloween… but your marketing messages and public relations’ pitches should not be part of this! If you have the wrong copy on your website, emails, newsletters, advertisements, press releases, story ideas, and other […]

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Do You Really Need SEO?

Do you need SEO for your business? What content opportunities are you missing?

What is Search Engine Optimization? How do you use it for a competitive edge? If search engine optimization (SEO) is not part of your content marketing strategy, why not? When your content is optimized correctly, it will appear in the rankings when potential customers search for your products and services online. If it’s not optimized, […]

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Organized Content = Sales And More Time!

Organized content equals more sales and time

Are you missing content opportunities right now? Hello. It’s already May, and spring has sprung! What about your business? If you are working long hours and still haven’t seen an uptick in sales this year, have you looked at all of the content opportunities available? Basically, you’ve probably been creating articles, emails, social media posts, […]

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Got Content To Be Content?

Use content to be content

The path to happiness begins with your pen! If you are worried about your small business and feeling depressed and anxious, you are not alone. The past year has been difficult for everyone, but know that there are there are many positive things to look forward to in the future. After all, it is spring, […]

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It’s Communications Spring Cleaning Time!

Do your communications, content and media make a good impression? As the days get longer and the temperatures rise, your customers are ready to do some spring cleaning and use your services. But, what about your small business? Could you use some spring cleaning, too? It’s important to wash your windows, vacuum the floors and […]

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