Spring Into SEO and PR Action!
Spring is here, and it’s time to take action before the slow days of summer arrive (when you’d rather be outside than behind your desk). With this in mind, what actions are you going to take right away to make things happen with your PR and search engine optimization (SEO) activities? Here are 3 ideas […]
Continue reading...Do You Have These 3 Signs of SEO Copywriting Burn Out?
Are you writing Website landing pages, e-mails, search engine optimization (SEO) tags, blogs, social media entries, and more on a daily basis? If so, you may be experiencing one or more of the following symptoms: Difficulty turning on the computer to start writing. Endlessly staring at a blank page waiting for inspiration to hit you. […]
Continue reading...3 Steps to Get a Big Story in the Media
As a small business owner, you may think it’s impossible to get a big, feature story about your company in one of your favorite publications, especially if you don’t have the money to hire a publicist. And while a publicist has the skills to build buzz and cultivate relationships with the media, it is possible […]
Continue reading...PR and SEO Move Fast, But Watch Out!
Today, the world of public relations (PR) and search engine optimization (SEO) runs at the speed of light. You need to write, optimize, send, and monitor press releases quickly to keep up with news and the competition. In addition, your site needs to have the right SEO keywords and coding in place to be noticed […]
Continue reading...Add Some Zing to your PR and SEO this Year!
On your mark, get set, go! The alarm clock buzzes. You do your morning ritual, and it’s time to get back to work… but hold on just a minute! Are you starting off where you left off in 2011, or do you have new and specific, public relations (PR) and search engine optimization (SEO) goals […]
Continue reading...How to Prepare a Killer, PR Story for a New Product
You have worked months on preparing your new product and are ready to announce it to the press. Your press release is ready to go, complete with search engine optimization (SEO) keywords. That’s fantastic… but don’t expect a lot of publicity just from sending out your release. Don’t get me wrong. You need to send […]
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