If you are actively involved in your social media activities as I mentioned in previous posts, then you may have trouble coming up with new and exciting tweets to share with your customers on a daily basis. However, there is a simple fix for this. Remember, social...
PR and Content Strategy Insights
10 Top Tweets for Your Customers
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3 Steps to Get a Big Story in the Media
As a small business owner, you may think it’s impossible to get a big, feature story about your company in one of your favorite publications, especially if you don’t have the money to hire a publicist. And while a publicist has the skills to build buzz and...
Stolen SEO Content – Opportunity or Major Problem?
“Help! Someone is stealing my SEO content and posting it on their site. What can I do?” I’ve heard this a lot lately, and it may be something you are worried about too. They say imitation is one of the best forms of flattery. But you spent time,...
How to Avoid Being Overwhelmed by SEO
If you are a copywriter or small business owner researching SEO (search engine optimization) keywords for your business, it can be overwhelming. You’ll find tons of words via the search engines, Google Analytics, social media efforts, and more. With this in...
Why Isn’t Your E-Mail Campaign Working?
You just spent a lot of time, effort and money creating an e-mail campaign. But when you sent it out, a ton of people unsubscribed, you received complaints and no one purchased your new product. It was a failure. But don’t despair! Use this opportunity to learn...
Are you Really Ready to Use Social Media?
As a small business owner, you are probably inundated with news about the latest, social media trends. There is facebook, Twitter, LinkedIn, Google Plus, and more. Do you have this feeling that you should get involved with it but just aren’t sure? Well, here are: 3...
Top 3 Reasons Why The Media Is Not Calling You
Woo Hoo! You just started your new business, and customers are starting to arrive at your door and visit your Website, but you haven’t heard from the media. Why aren’t they calling you? Well, here are: The Top 3 Reasons Why The Media Is Not Calling You 1. They won’t...
How to Focus Your SEO Efforts
Overwhelmed with SEO Options? There are many choices available when it comes to search engine optimization, or SEO, and you probably have many questions: Should you do your own SEO or hire a firm? Is SEO worth it? Will you be able to get to the top of the search...
5 Reasons to Use the Phone Instead of E-mail
If you are an SEO copywriter, love technology, or just don’t like dealing with people, you may be using e-mail too much and missing out on some important opportunities and communications. If you haven’t picked up the phone in some time, here are: 5 Reasons to Use the...