Recently, I focused on how it’s important to provide value to your customers in your search engine optimization (SEO) copywriting efforts. You can ask your customers what they want via surveys to get some good information, but there is also another way to get information from your customers. Uncover SEO Secrets with These 3 Social […]
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In past entries, I’ve talked about how SEO (search engine optimization) copywriting is all about providing value to your customers. Well, the number one way to do that is to give your customers what they want. And how do you do that? Ask them! Find a free and simple tool like Survey Monkey, Zoomerang or […]
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Ok… you worked for hours researching keywords, and you have a good list of SEO keywords to use. Now, what do you do with your list? Well, it’s time to get organized. Create an Editorial Calendar. You’ve probably seen the editorial calendars that media venues use to organize their publications for the upcoming months. It’s […]
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I don’t know about you, but I’ve talked to many small business owners who are really watching their budgets closely and saving as much money as possible. With this in mind, it can be more difficult to get to customers to use your products and services. Yes, competition may be tough, but if you know […]
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As an entrepreneur, you are probably bombarded with e-mail messages every day with someone telling you how they “get your site to the top of the search engines.” Well, if you’re like most business owners, you don’t have the money to pay for a search engine optimization (SEO) service. Well, SEO does not need to […]
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Chocolate. Jewelry. Cards. Ethical Roses. Ahhhh. All nice things for Mother’s Day: Wait, ethical roses? What the heck is an “ethical rose”? Well, that’s exactly what I thought when I was driving home from a meeting and listening to a very interesting radio spot. According to the announcer, we need to buy “ethical roses.” No, […]
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