Lucky with PR?
Happy St. Patrick’s Day! Do you have the “Luck ‘O the Irish” when it comes to media clippings and publicity? If not, try these quick tips to get your business mentioned in the press: 1. Review unique benefits. What do you offer that no other business does? Turn this benefit into a unique story idea […]
Continue reading...SEO Copywriter Stuck on a Plane
Well, it happened to me. After getting up at 2:30 a.m. to catch an early flight to Montana on Monday, I ended up sitting on the airplane for two hours due to engine trouble. I called and made other flight arrangements while sitting in my seat, but my entire schedule was now at the mercy […]
Continue reading...No Budget for PR? No Problem.
Now is the time to put more emphasis on your public-relations activities. If you don’t, your competition will bury you alive. But what do you do if you don’t have a budget? No problem. Here are three ways to get some great publicity on a small budget: 1. Do It Yourself. You may be a […]
Continue reading...Is Something in the Air?
Geez. Is it just me, or have a lot of the people you’ve communicated with lately been grumpy and on edge? From potential customers and business owners to fellow PR experts and even a massage therapist, I’ve been getting a lot of “tude” lately. I know times are tough, but things are not going […]
Continue reading...Exclusive Interview with Robert Kiyosaki
Check out the exclusive interview I did with Rich Dad’s Robert Kiyosaki at http://www.startupnation.com/blogs/index.php/2009/02/03/robert-kiyosaki/. He has a lot of great tips to share with entrepreneurs and new investors!
Continue reading...Think Like A Reporter
It’s 4:00 a.m., and I’m swamped with work. But I wanted to share a quick tip before digging into my pile of deadlines. New business owners often ask me when, where and how they should send out a press release, what they should say and how to reach out to media members. If you […]
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