It’s time for a content strategy that produces actual results! You write weekly blogs to share your insight and post regularly on Twitter, Facebook, LinkedIn, Pinterest, and more. You have tons of Web pages, Infographics, videos, company news, articles… the list goes on. That’s great. You win an award for having lots of content. But […]
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Say “Thanks” All Year Long It’s Thanksgiving, and you are probably looking forward to spending time with family and friends… or just getting some much-needed rest. But for entrepreneurs, Thanksgiving is something much more important. It’s a time to be thankful for how far you’ve come and all of the ups and downs involved in […]
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BtoB Content Strategy That Makes Your Customers Want More Happy Halloween! Soon, the streets will be filled with witches, goblins, zombies, and ghouls screaming “Trick or Treat!” It’s a fun statement, but it can also refer to your content. For instance, when was the last time you reviewed your content to see if it’s actually […]
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(That will be a treat for customers!) You know you need to provide valuable content to your customers on a regular basis, but as a small business owner, you’re busy. You give a big sigh just thinking about all of the time it will take to write a new blog, article or Website page. And […]
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Is Your Copy Scaring Customers Away Right Now? While frightening decorations, costumes and haunted houses are popular this month, scary, BtoB content is not. If you use the wrong words online and in your marketing materials, you can instantly lose sales. With this in mind, here are… 3 Scary Words to Avoid in Your BtoB […]
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5 Frightening Tips to Avoid at All Cost It’s October, and that means everyone will be talking about haunted houses, scary stories and Halloween fun. With this in mind, are you scaring customers away with your BtoB content and marketing? It’s a busy time of year so it can be easy to forget some simple, […]
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