Are You Using This 4-Letter Word?!
Use this word as a crutch, and your public relations, SEO content strategy and marketing efforts can suffer! It’s that time of year when the leaves are changing, and the smell of the new season is in the air. There’s also a host of frightful decorations and haunted houses popping up – not to […]
Are You Guilty of These 3 Website Sins?
Use Them and Lose Sales! You are busy and do almost everything at your business. I get it. You work a lot of hours and still try to find some time to stay in shape and see your family and friends a little more. And with all of this activity, I’m sure you posted an […]
SEO and PR Got People to Your Site, Now What?
What is your landing page saying? You spent all of that time and effort, and probably a good amount of money, to get people to your site via search engine optimization (SEO) and public relations (PR), but are people clicking on your links and buying your products and services? If not, you are wasting […]
Why SEO Content is Important, Really
Content management and good copy skyrocket rankings I know you love the big graphics, videos and short descriptions on your Website. “That’s what the competition is doing, and our customers love it.” “People only want to read short headlines and move on.” But, are you sure about that? It may be time to check your […]
3 Tips to Small Business Public Relations Success
What is small business public relations? If you are a new entrepreneur, you’ve probably heard of using press releases and publicity to help boost awareness for your products and services. However, you may not know exactly what public relations is and what it can do for your business. Small business public relations is really just […]
Are You Using Organic SEO?
Search Engine Optimization Offers a Competitive Advantage Many people often ask me to set up their SEO pay-per-click advertising strategies and campaigns. But one of the first things I ask is… What about organic SEO? Organic search engine optimization (SEO) is when you get a lot of people to visit your site without paying for […]
Slim Down Your SEO Site this Summer
As you enjoy these hot days of summer, you are probably spending more time at the beach or pool. Have you noticed the people who could be a little more slim and trim? Heck! After all the summer ice cream I’ve been eating, I could use to lose a few pounds too! Well, this same […]
Take A Digital Disconnection Break Already!
A few weeks ago, I was fortunate enough to take a vacation and get some rest and relaxation. During this time, I did not have access to e-mail, phone services or the Internet. Now, being someone who is constantly connected, I was worried about this. But guess what? Surprise, surprise, the world did not end […]
Did the Penguin give you happy feet or the cold shoulder?
Did you notice that your site rankings went up or down right around April 24th? That’s because Google changed things again with their penguin update. They are really cracking down on sites built solely for search engine optimization (SEO) purposes. But there is no need to worry. If you follow a few simple rules that […]
5 Reasons to Use the Phone Instead of E-mail
If you are an SEO copywriter, love technology, or just don’t like dealing with people, you may be using e-mail too much and missing out on some important opportunities and communications. If you haven’t picked up the phone in some time, here are: 5 Reasons to Use the Phone Instead of E-mail 1. You have […]